Author: Adam Torkildson

Revolutionizing Off-Roading Rating Criteria: GWM Hosts China-Arab Motoring Media Summit at Liwa

Adam Torkildson

On 25th December 2024, in the heart of the UAE’s Dubai, the Liwa Desert became a hotspot for automotive innovation. The China-Arab Motoring Media Summit, hosted by Great Wall Motor (GWM), was in full swing. Numerous renowned motoring journalists and experts gathered, eager to explore GWM’s latest in off-roading in Middle East since its first debut in Huke Road China. The summit kicked off with an introduction to GWM’s revolutionary off-road grading system. The chief engineer said, “The GWM off-roading rating criteria is not repeating the competitor’s Trail, but a deep dive into…

Smart Premium Meets Trendy Intelligence, SOUEAST Opens a New Chapter in the Middle East Market

Adam Torkildson

On November 23, 2024, local time, SOUEAST hosted Brand Launch Event in Erbil, Iraq, two flagship models has been introduced: the Smart Premium D-Class SUV S09 and the Urban Intelligent C-Class SUV S07. S09: Be Soul Knight The SOUEAST S09 is a flagship D-Class SUV designed for the daily commuting and family travel needs. Measuring 4,858mm in length, 1,925mm in width, 1,780mm in height, with a wheelbase of 2,850mm. The front features continuous LED headlights and a U-shaped grille, highlighting its luxurious appeal. This model offers 6 colors and carries…

GWM Owners Shines at Alxa Hero Festival, Igniting Global Off-Road Passion

Adam Torkildson

On October 1st, Great Wall Motor (GWM) and tens of thousands of its owners set the Alxa Desert ablaze with the grandeur of the “Hero Festival.” Featuring the TANK series, GWM POER Series, and the newly launched 2nd generation GWM HAVAL H9, GWM united off-road enthusiasts from around the world for an exhilarating celebration of off-road culture in the vast Alxa desert. Dream Big : GWM Owners From Sand to the World. The Alxa Hero Festival, has grown from a small group of off-road gathering 19 years ago, to one…